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Vol. I · No. 1 · October 2026

Conducted by @abw5bbjjxb

Horizon Journal

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Contents

  1. IEvent Organisers Turn to a Digital Marketing Speaker for Audience Growth StrategyOct 1

Article I

Event Organisers Turn to a Digital Marketing Speaker for Audience Growth Strategy

By @abw5bbjjxb

Event organisers and conference planners are increasingly booking a digital marketing speaker to address attendee acquisition and audience retention, two areas where traditional event promotion has lost ground. The shift reflects a broader recognition that the skills required to grow a conference audience now overlap heavily with the disciplines of search, content, and social media marketing. A digital marketing speaker typically brings case studies from brand-side campaigns

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